Marketing is an integral part of running a successful business, as this is what creates brand awareness and promotes brand loyalty for your business. However, where some business owners go wrong is by pigeonholing their efforts to traditional marketing strategies such as print media, under the impression that focusing their budget on one avenue will be a cost-efficient technique. But this is grossly incorrect. In the current times when social media is proving to be one of the easiest ways to connect with potential consumers, copywriting has become a top way to promote business.
26 February 2021